Getting started ...
iBranding is an art and art is as subjective as it gets, more so to a global audience of a myriad cultures. As in the world of advertising, there is that educated guess, a perceived notion of what works for a given set of variables.
We suggest 3 main areas you can and perhaps should look into to ibrand your site - your logo, web content and user interface - the options are infinite but there are some guidelines you can adopt. For a free evaluation of what you can do, feel free to use the giftTag form at right.
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The screenshots below link to sites* we feel have a sense of ibranding - as you can see it's not necessarily all bells and whistles, it's more what works best for your type of business accepting that on the internet, change is a constant. And change is overdue if you have a site that's more than two years old unless it's antiquity is in itself the selling point although you should still heed any advances in technology that could make the site more visible - build a web presence! |
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